You Compete Me

What is happening Readings, not alerts: a conclusion, the evidence under it, and the work it warrants.

Where they are failing, right now Complaint themes accelerating against their own baseline. The window to act in.

How answer engines describe this market Share of voice across the chat assistants your buyers now start with.

Assigned to me

Competitor failures ranked by how exploitable they are, not how loud they are. A weakness your own profile declares as yours too is scored at zero and never promoted.

Buyers increasingly start in a chat window. These are the questions they ask, asked across the engines on a schedule, scored on whether you were recommended rather than merely mentioned.

Competitors

You name them. The platform works out which of their pages are worth watching, reads those on a schedule, and tells you when something means something.

Adding one starts source discovery straight away: it reads their site and picks out the pricing page, changelog, blog, careers board and review profiles. Sources appear over the next minute or two — the panel at the bottom of this page shows the work as it happens.

What the platform is doing Everything here runs in the background. This is your account's own queue, so work that is waiting, running or has failed is visible rather than silent.

The raw observations. Useful for auditing a reading; on its own this is a change monitor, which is not what you are paying for.

Your positioning The most important screen here. Every conclusion is drawn relative to this - without it you get a change feed, with it you get intelligence.

What you are called Your company name as a buyer would write it. Your domain Used to recognise you in answer-engine results and to keep your own pages out of competitor analysis. Domain only, no https:// Category The category a buyer would put you in, not your tagline. This is what gets asked of ChatGPT and the others when measuring whether you are recommended.
e.g. “business VoIP and SIP trunking provider” Ideal customer Who actually buys: what they do, how big they are, and what they are trying to fix. A competitor move that threatens this customer matters; one that does not, does not — this sentence is how that gets decided. Segments one per line The distinct groups you sell to. A pricing change aimed at one segment is read differently from one aimed at another.
e.g. Residential · Small business (1–25 seats) · Mid-market (25–100) · Multi-site enterprise What you win on one per line The reasons you actually get chosen, in the words you use on a sales call. When a competitor moves onto one of these, that is a threat rather than news — and it is what turns a change into an objection handler.
e.g. “No long-term contracts” · “Support answered by an engineer, not a queue” Where you are genuinely weaker one per line Be honest here — this one is load-bearing. Any play that attacks a competitor on a weakness you share is suppressed, so without it the platform will cheerfully recommend attacking your own soft spot and invite the comparison straight back.
e.g. “Fewer CRM integrations than RingCentral” · “Little brand recognition against the national carriers” Objections you hear one per line What prospects push back on. These become the objection handlers that get drafted for you when a competitor gives the objection new ammunition.
e.g. “You're smaller than the incumbent — will you still be here in five years?” This year's priorities one per line What the business is trying to do over the next few quarters. A competitor move that collides with one of these is ranked above one that does not.
e.g. “Move upmarket into 100+ seat accounts” · “Launch a partner channel”

You Compete Me.

What is happening Readings, not alerts: a conclusion, the evidence under it, and the work it warrants.

Where they are failing, right now Complaint themes accelerating against their own baseline. The window to act in.

How answer engines describe this market Share of voice across the chat assistants your buyers now start with.

Competitors

Rivals we found competing for the customer you described. Nothing is watched until you track one, and a suggestion costs nothing to leave here — your plan limits what is watched, not what is found.

What the platform is doing Everything here runs in the background. This is your account's own queue, so work that is waiting, running or has failed is visible rather than silent.

Your positioning The most important screen here. Every conclusion is drawn relative to this - without it you get a change feed, with it you get intelligence.

Usage this period

Plan